Winning through Infographics

Premise

This topic is facilitated from the perspective of a professional, not designer. The communication challenges faced by business owners, individuals and professionals today call for a need to gain greater clarity on the use of Info-graphics.

Description

Winning customer attention and engagement hinges on outstanding visual content. In an increasingly data-rich and information-heavy business environment where clients have little time to read details and providers seem to offer similar products and services, visual solutions is key in helping businesses differentiate their offerings and achieve business goals. It enables customers to understand one’s offerings and motivate them to engage.

The learning circle is about facilitating individuals’ growth in the area of Info-graphics. With the learning, it becomes a part of an individual’s on-going development in picturing his or her job roles or businesses in Info-graphics, and sets the course for progress by gaining a deeper understanding of why each form and type of Info-graphics works the way it does. Likewise, with the knowledge and skill sets gained, individuals and businesses will be able to selectively utilize the right Info-graphics in the right situations. This will require participants to acquire the underpinning knowledge on the forms and types of Info-graphics as well as selecting the appropriate Info-graphics in the appropriate situations. This may potentially translate into job expansions, lead generation and business growth. In the education industry, adult educators, course writers, facilitators and trainers will benefit immensely as they will then be able to intelligently apply Info-graphics not just to inform but also to engage, influence and motivate learners. Participants who attend the Learning Circle will certainly be provoked to explore the field further to acquire advanced competencies in this increasingly important field.

Key Learnings

• Describe the communication challenges businesses and individuals faced today

• Recognize the benefits of adopting Info-graphics in business communications

• Distinguish between the types of Info-graphics used in businesses

• Apply a methodical and systematic process to select and create a purpose specific Info-graphics

Pre-requisites

Not applicable

Pre-learning

Not applicable

Post-learning

Not applicable

Tags

Facilitators,Trainers,Career Coach,Entrepreneur,Bu

Topics and agenda

• 1. Welcome Learners and Digital On-boarding

  On Site, Digital Learning | 15 Minutes

  Covers navigation, settings, mobile access, house rules and other relevant highlights

  Learning objectives

  To help participants hit the ground running and maximize their learning experience and outcome
  
  

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• 2. Getting to Know Us and You!

  On Site, Digital Learning | 5 Minutes

  Let us get to know our fellow learners and the organising team.

  Learning objectives

  To warm the class and engage learners through an interactive ice breaking activity.

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• 3. Setting Context

  | 5 Minutes

  Covers learning motivation, sense of urgency, challenges, expectations and learners' profiles

  Learning objectives

  To manage learners' learning expectations and relate these to other learners and stakeholders

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• 4. Today's Communication Challenges

  Group Discussion | 15 Minutes

  Audience understanding and engagement is key to business success. By gaining a clear understanding of the communication challenges, one will be able to appreciate the value of infographics

  Learning objectives

  Describe the communication challenges businesses face today

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• 5. Benefits of Using Infographics

  Short Presentation | 5 Minutes

  Longer retention, improve understanding, visuals increase willingness to read, get it quicker

  Learning objectives

  Recognize the benefits of adopting infographics in communications

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• 6. Types of Infographics

  Mix and Match | 15 Minutes

  Each type of infographics has a set of characteristics and designed for a purpose. This segment covers each type, and under what situation it is used

  Learning objectives

  Distinguish between the types of infographics

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• 7. Steps to Create Infographics

  Presentation, Video | 15 Minutes

  This is a follow through from the underpinning knowledge gained earlier on the types of infographics
  A video will be shown as further illustration

  Learning objectives

  Apply a systematic process to create a purpose specific Infographics
  

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• 8. Tips in Design

  Short Presentation | 10 Minutes

  This segment enables sharing of the factors to consider when designing an Infographic

  Learning objectives

  Recognize the factors determining effective design

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• 9. Practice Creating Infographic

  Group Activity: Hands-on Practice | 45 Minutes

  This is a hands-on practice group activity. Learners will practice creating an Infographics (30min)
  Groups will then take turns to present what they have created (15min)

  Learning objectives

  Demonstrate creating a purpose specific Infographics by applying the steps learnt
  

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• 10. Transfer of Learning / Next Step

  Reflection, Group Share | 10 Minutes

  Learners will reflect on what they have learnt and how they can apply the learning post-learningEach group to provide 1 sharing

  Learning objectives

  Apply the skills sets learnt post-training

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Professionals

Angela Chin
Entreprenuer in Accounting, Taxation, Finance, Business Analytics, Learning Facilitator

Founder of FinACT Business Solutions LLP
Your Preferred Business Partnering from incorporation of your business, giving insights of your business and business risk management through business analytics dashbaord and Artificial Intelligence.

http://myfinb.com/ita

Casey Ho
Managing Consultant

Adult educator, assessor, career mentor, coach, consultant, curriculum designer/developer, course writer, facilitator, industry mentor, researcher, specialist adult educator and trainer.